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FEATURED ARTICLES

Two Takeaways from the Oregon Wine Symposium

By |February 21st, 2017|

Calls to Action (CTA’s)

By |December 14th, 2016|

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The Second Annual Oregon Chardonnay Symposium

By |November 3rd, 2016|

Bringing well-deserved attention to Oregon Chardonnay, the second annual Oregon Chardonnay Symposium was held on May 4th, 2013 in the heart of the

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Google Trends: Useful Tool for Oregon Wineries

By |January 20th, 2016|

Google Trends is a useful free tool for exploring national and worldwide trends in google users' activity. For Oregon's larger wineries, trending data is available for ten years of search results. We ran a few reports today to show you what you can do.

Your Wines On Top: 3 Factors for Web Visibility

By |January 20th, 2016|

Your winery may be doing just fine on the web. After all, isn't your winery first when you type in your name on startpage.com?

Marketing Oregon Wine: An Email is Just the Start

By |January 19th, 2016|

In 2016, a marketing email is just part of a wine promotion. Every wine offer needs email, social posts, content on your website, press coverage, and strategic advertising.

Cornell Study: Yes Customer Service, No Tasting Notes

By |January 18th, 2016|

People Don't Want to be Told What They are Tasting! A Cornell University study has found that winery tasting rooms with tasting sheets

Oregon Winery Annual Marketing Checkup

By |January 15th, 2016|

Annual Marketing Checkup Hire Us to: Identify Opportunities, Avoid Costly Mistakes Custom Consult & Report for Your Winery The Annual Marketing Checkup looks

Sample Photos: Website, Emails, E-Commerce

By |January 1st, 2016|

Examples of images created by Oregon Wine Marketing for website and email marketing.   Thanksgiving Email   Winery Email: 72 Hour Sale

Holiday Wine Sales: When It’s Too Cold to Ship

By |October 21st, 2015|

Some wineries shut down after the big Thanksgiving weekend. If they can't ship, what can they sell? But there is a lot of money to be made between Thanksgiving and Christmas. It might be too late or cold to ship, but these three ideas are proven to work and have the added bonus of being popular with office staff and corporate gift purchasers. Sell one, sell 100, you don't ship until after the holiday and you get the money upfront.

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LATEST NEWS

NW Wine Tasting Notes
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    This is the first paper specifically to discuss non-Saccharomyces yeast nutrient status and its impact on the glucosidase and xylosidase activity that I know of. Glucosidases are hydrolases that can break the links of Glucosidases are hydrolases capable of breaking down the links of aryl-glucosides (glucosides bound to an aromatic ring). This is desirable because […]
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  • The value of wine criticism: A conversation with Eric Asimov
    What is the proper role of the wine critic? Is it more than simply reviewing bottles? Eric Asimov, Chief Wine Critic of The New York Times, shares his wine writing philosophy.
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