People Are Saying…

Jean – I want to thank you for all your help this year increasing our sales and interest in our family’s Maresh Red Hills Vineyard, Maresh Red Barn Tasting Room, Maresh Vineyard Retreat and Powell Hill Winery.

Your taking on the responsibility of creating our website, your design of the wine club brochure, posters featuring high scores of the wines of Arterberry Maresh and Powell Hill Winery from Wine Advocate, Tanzier, and Burghound have certainly increased sales of our wines.

Martha Maresh, Maresh Vineyard

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Not long after founding Avalon Wines, Jean seized the dominant position in online commerce of Oregon wines and held that dominance over many years. She has an unparalleled command of the technology and a terrific sense of the creative community which supply her with products. She won near unanimous support and admiration among Oregon’s wine producers for her sensitive, fair and successful business practices. I am confident these attributes will insure the success of her new project.
Doug Tunnell, Brick House Wine Company

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Jean is an amazing marketer, whether in person or online. She has singlehandedly done an incredible service for the Oregon wine industry by promoting our region and our wines.
Amy Wesselman, Executive Director International Pinot Noir celebration

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Jean has great marketing skills and was great in promoting her business at Avalon Wine. She has a very effective sales strategy and Wine Club management which translated in strong sales. I highly recommend her.
Mo Ayoub, Ayoub Wines

Sell More Wine.

Jean Yates Let me introduce myself. My name is Jean Yates and I founded Oregon Wine Marketing to help you sell more wine. To sell your wines through Tasting Room, Wine Club and online. Making direct sales and best profit.

So why hire me? For 26 years I sold Oregon wine from my shop Avalon Wine, helping talented winemakers gain visibility in Oregon and across the country. We sold millions of dollars of startups’ wine – direct to consumers the same way you do – via visitors to our tasting bar, members of our wine club, events, and online.

Here’s where I’m supposed to put all the fancy words about digital media and social networking and memes. All good things. But bottom line,  what’s most important is to know your customer and meet their needs, whatever it takes.

I want you to sell more wine at higher profit and I can help make it happen. Try me.

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Feature Blog Article

Tasting Room Sell Sheets Rethink

February 5th, 2015|7 Comments

People Don’t Want to be Told What They are Tasting!
A Cornell University study has found that winery tasting rooms with tasting sheets that  include sensory descriptions sell significantly less wine.

In the study, winery tasting rooms alternated two sets of information sheets, […]

TTB’s Restrictions on Wineries and Social Media

April 6th, 2015|

Four Must-Read Reports on Oregon Wine Sales

February 5th, 2015|

Will You Sell More Wine in 2015? 
Annual wine industry reports are out, showing past performance of the wine market and predicting future trends. How is your winery doing compared to your competitors? Here are recent articles and resources […]

Oregon Wineries: Avoid Expensive Employment Mistake

August 18th, 2014|

My good friend and talented lawyer Judy Parker wrote this for me last week. We are concerned that Oregon wineries might get into trouble by treating their tasting room employees like they are wait people […]

Seven Ways Oregon Wine Trumps CA: The Linfield Study

April 25th, 2014|

In seven categories, Oregon wine beats out California, says a Linfield College survey.

The seven categories are:

Hand crafted artisan wines
Organic or sustainably made
Small family farms
Community/collaboration
Value for price
Uniqueness
Quirkiness/independence

In contrast, California scored higher than Oregon for:

Mass produced wine
Tradition
Expensive […]

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