If you are like most Oregon wineries, you make the vast bulk of your profits from Tasting Room and Wine Club sales. We are always looking for resources for tasting room managers and winery owners to maximize sales and keep up with the trends in tasting room marketing across the country. Here are some incredibly useful tools.
People Don't Want to be Told What They are Tasting! A Cornell University study has found that winery tasting rooms with
Number One Fix: Google Winery Visibility
The more places your winery is seen online, the more wine you sell. Showing up at the top for your own name and slight variations of it is a valuable tool in making sales online. Your name showing up at the top of search results is your Number One fix to increase your winery visibility on Google..